Marketing Intern

Description

Under the direction of the Manager, Digital Marketing and Public Relations, the Marketing Intern will be responsible for assisting with research, social media, website content management, database management, event management, and various other marketing projects. This role is a paid, part-time position. The internship length can also vary based on availability and can be extended upon the candidate’s performance. Course credit can be applied to this internship, if applicable at the applicant’s college or university

The goal of this internship is to introduce the intern to a variety of different things in the South Bend – Elkhart Region. Work completed by the intern will help advance the interests of the region, ultimately leading to an increase in per capita personal income for the region’s residents.

For full description, visit www.southbendelkhart.org/we-are-hiring

Responsibilities

The Marketing Intern will be responsible for various tactical duties, such as:

Digital Marketing
• Monitor social media activity
• Develop direct email communications
• Manage digital ads
• Maintain the organization’s website
• Make recommendations for improvement of content, engagement strategy, and design

Research and Metrics
• Collect marketing research information on trends and monitor current marketing activities
• Research content strategies for reaching various key audiences and markets
• Maintain both website, applicant tracking system and marketing spend dashboards

Database Management
• Work with the South Bend - Elkhart Regional Partnership Salesforce Administrator team to update and improve our Salesforce processes
• Responsible for assigned projects that are designed to offer exposure and experience in the Salesforce tool in conjunction with the defined internship program 

Event Management
• Assist in planning and executing special events both virtual and in-person as needed

Qualifications

• Undergraduate or graduate student
• Excellent oral, written, communication and analytical skills
• Strong attention to detail and ability to perform in fast-paced environment
• Organized with the ability to multi-task and prioritize projects based on deadlines and requirements
• An interest in nonprofits, fundraising, marketing, and/or event coordination
• Experience with Microsoft Office Suite and Salesforce is preferred
• Experience in website design and/or content management and social media execution required